Since companies are largely moving towards digital marketing and advertising, the one and only independent seem to be the business card.
A quality business card conveys not only your contact information but also the overall image of the company. Don't expect the card to tell the consumer everything your business does. You mustn't overly design the card with too much information or distraction. Remember that space is limited. Keep it simple. Use your logo as a base, this should be the largest element on the card.
Most people tend to scan marketing materials such as cards, brochures, flyers, or other forms of advertising rather than actually reading them. That is, they don't actually read every word, but rather quickly scan for the desired information. This is why it is best to only provide concise and relevant information. If you have multiple social media accounts, please provide the one you are most active on. If you want to order best custom business cards visit www.puremetalcards.com/product-category/custom-shaped-cards/.
Make sure the information you are transmitting is in contrast to the background so that it is legible. The same applies to the font style, make sure it is legible. Cosmetic appeal and information accuracy are what you are looking for. Is the information clear and concise? Is the information accurate and up-to-date? If you can answer yes to those two questions, you are doing well.
Your business card is a reflection of your business. Better not skimp on design, style, or paper to save a few bucks, if it's not an absolute necessity. Most business cards are printed in 12 point format. cardstock, up to 16 pt. cardstock that is quite durable. Some companies will offer cards with a sleeve from 80 to 100 pounds.
Cardstock is not as thick and sturdy as cardstock. For a more professional image, stick with a premium card stock. There are also coating options that give you the option of achieving a high gloss look. Although it looks great, it is not recommended for a surface that should be writable. An example of the need for a writing surface would be on a doctor's business card.